Wednesday, February 10, 2021

Apple Is the $2.3 Trillion Fortress That Tim Cook Built

Apple’s turnaround has generally been attributed to Steve Jobs’ product genius, beginning with the candy-colored iMac models. But equally important in Apple’s transformation into the economic and cultural force it is today was Cook’s ability to manufacture those computers, and the iPods, iPhone models, and iPad devices that followed, in massive quantities. For...

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